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Sales recipe

Prep brief when a sales call gets booked

Someone books a call with you. Before it starts, you get a half-page brief on their company and three good questions in your inbox.

InputCalendar booking (Calendly/Cal.com) with the invitee's email domain
ToolsCalendly or Cal.com, Zapier/Make, Perplexity API or a web-search-capable AI step, Gmail
TimeSetup about 45 minutes. It replaces 10 to 15 minutes of tab-hopping before each call. That's our estimate.

Download it

The n8n file has three nodes (trigger, AI step, output) plus a read-me note. We check that its JSON structure is valid, but we haven't run every file in a live n8n instance, so test it with sample data before you switch it on.

Steps

  1. Trigger: new booking.
  2. Extract the company domain from the email (skip gmail.com etc.).
  3. AI research step with the prompt below.
  4. Email the brief to yourself 1 hour before (Delay until).

The prompt

Research the company at {{domain}}. Return: what they sell (1 line), size if publicly stated, 2 recent public items with links, and 3 discovery questions for a first call about [your product]. Cite every fact with a link; write 'not found' instead of guessing.

Sample run

Example input (written for illustration)
Booking from tomas@examplelogistics.lt
Example output (shows the format, not a real log)
Sells: freight forwarding for Baltic e-commerce shops (link). Size: not found. Recent: (2 linked items). Questions: 1) How do you handle peak-season volume today? 2) …
SPONSOR SLOT · AVAILABLEFeature your product here

Where it breaks

  • Free email domains. Filter out gmail, outlook and similar addresses, or you'll get a brief on Google.
  • Out-of-date news. Ask for dates next to each item and ignore anything older than 12 months.
  • Anything customer-facing or money-related. Keep a human approval step until you've watched a few dozen runs and trust it.

Tool names and pricing change often, so check each tool's current docs before you build. Times on this page are estimates, not measurements.

More sales recipes

All collections · Full inbox-triage walkthrough

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